They claim:
"We use games to accurately analyse our users' personalities, so that we can suggest matches for you with unrivalled accuracy."
BE ALERTED THAT STATEMENT IS A FRAUD, A HOAX.
THEY CAN NOT PROVE THEIR CLAIMS IN A PEER REVIEWED PAPER.
DatePlay: Another HOAX in progress / part 1
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/dateplay-another-hoax-in-progress.html
See other online dating companies that used "games in the Online Dating Industry" = NEVER PERFORMED AS EXPECTED.
Match is launching a game service for singles.
http://onlinedatingpost.com/archives/2012/05/calling-all-players-match-com-wants-you/
http://onlinedatingsoundbarrier.blogspot.com.ar/2012/05/stir-events-by-match-and-games-on-match.html
Is Online Dating Ready For Games?
http://onlinedatingpost.com/archives/2006/05/is_online_dating_ready_for_games/
Dating Sites Should Be Infatuated with Social Gaming
http://onlinedatingpost.com/archives/2010/09/dating-sites-should-be-infatuated-with-social-gaming/
PAPER "Enhancing Evaluation of Potential Dates Online Through Paired Collaborative Activities"
http://onlinedatingsoundbarrier.blogspot.com.ar/2015/03/paper-enhancing-evaluation-of-potential.html
Argentinean company plans to launch Photo Match dating app
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/01/argentinean-company-plans-to-launch.html
Games at eHarmony soon!
http://onlinedatingsoundbarrier.blogspot.com.ar/2012/05/games-at-eharmony-soon.html
-----------------------------------
Last
May 2016, I suggested USA FTC investigate several online dating sites
for misleading statements, false claims, overpromises.
Like Match, eHarmony, Zoosk, OkCupid, EliteSingles (Affinitas GmbH.) copycat of eHarmony, Tinder and others.
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/05/suggested-usa-ftc-investigate-several.html
---------------------------------------
The
only way to revolutionize the Online Dating Industry is using the 16PF5
normative personality test, available in different languages to assess
personality of members, or a proprietary test with exactly the same
traits of the 16PF5 and expressing compatibility with eight decimals
(needs a quantized pattern comparison method, part of pattern
recognition by cross-correlation, to calculate similarity between
prospective mates.)
High precision in matching algorithms is precisely the key to open the door and leave the infancy of compatibility testing.
Without
offering the NORMATIVE 16PF5 (or similar test measuring exactly the 16
personality factors) for serious dating, it will be impossible to
innovate and revolutionize the Online Dating Industry
All other proposals are NOISE and perform as placebo.
http://onlinedatingsoundbarrier.blogspot.com.ar/2013/12/the-8-tips-to-innovate-in-online-dating.html
Personality
Based Recommender Systems are the next generation of recommender
systems because they perform far better than Behavioural ones (past
actions and pattern of personal preferences)
That
is the only way to improve recommender systems, to include the
personality traits of their users. They need to calculate personality
similarity between users.
Which is the RIGHT approach to innovate in the Personality Based Recommender Systems Arena?
The same approach to innovate in the Online Dating Industry
== 16PF5 test or similar to assess personality traits and a new method
to calculate similarity between quantized patterns.
The key to long-lasting romance is STRICT PERSONALITY SIMILARITY, and not "meet other people with similar interests"The Online Dating Industry does not need a 10% improvement, a 50% improvement or a 100% improvement. It does need "a 100 times better improvement"
There is no one yet!
http://www.marketwatch.com/story/the-secret-sauce-behind-online-dating-2016-07-28
eHarmony's secret sauce!
http://onlinedatingsoundbarrier.blogspot.com.ar/2012/04/eharmonys-secret-sauce.html
http://onlinedatingsoundbarrier.blogspot.com.ar/2012/03/eharmony-revealed-its-secret-sauce.html
About article "Online Dating and the Statistical Dark Arts"
http://onlinedatingsoundbarrier.blogspot.com.ar/2015/10/about-article-online-dating-and.html
Lack Of Innovation & Decadence can summarize the Online Dating Industry.
C-Level executives are more worried about their golf scores than their company’s long term strategy and innovations.
C-level
executives are cooking barbecues under the water (selling smoke) and
not paying attention to latest research from Academics which could be
beneficial for the Online Dating Industry.
Wasting precious time with Matchmakers which should be obsolete.
The Online Dating Industry needs Innovations.
Innovations are not adding more bells and whistles to actual online dating sites.
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/04/nearly-1000-online-dating-startups-at.html
The
innovations the Online Dating Industry needs will come from only one
source: the latest discoveries in theories of romantic relationships
development with commitment.
Only 3 major discoveries can help to revolutionize the online dating industry.
http://onlinedatingsoundbarrier.blogspot.com.ar/2013/12/the-8-tips-to-innovate-in-online-dating.html
The key to long-lasting romance is STRICT PERSONALITY SIMILARITY and not "meet other people with similar interests".
WorldWide, there are over 5,000 -five thousand- online dating sites
but no one is using the 16PF5 (or similar) to assess personality of its members!
but no one calculates similarity with a quantized pattern comparison method!
but no one can show Compatibility Distribution Curves to each and every of its members!
but no one is scientifically proven! No
actual online dating site is "scientifically proven" because no one
can prove its matching algorithm can match prospective partners who
will have more stable and satisfying relationships -and very low divorce rates- than couples matched by chance, astrological destiny, personal
preferences, searching on one's own, or other technique as the control
group in a peer reviewed Scientific Paper for the majority (over 90%) of its members.
but no one can show you a list of compatible persons like this:
( for a prospective male customer / sample but calculated with real values)
“Over 1,000,000
million women database, here is the list of the 12 more compatible with
you. Notice that woman#1 is the most compatible with you but she could
be more compatible with other men right now.
woman#01 is 95.58476277% compatible
woman#02 is 95.56224356% compatible
woman#03 is 95.52998273% compatible
woman#04 is 94.18354278% compatible
woman#05 is 93.00453871% compatible
woman#06 is 93.00007524% compatible
woman#07 is 92.99738452% compatible
woman#08 is 92.37945551% compatible
woman#09 is 92.29779173% compatible
woman#10 is 92.27114287% compatible
woman#11 is 92.19515551% compatible
woman#12 is 92.12249558% compatible”
The
only way to revolutionize the Online Dating Industry is using the 16PF5
normative personality test, available in different languages to assess
personality of members, or a proprietary test with exactly the same
traits of the 16PF5 and expressing compatibility with eight decimals
(needs a quantized pattern comparison method, part of pattern
recognition by cross-correlation, to calculate similarity between
prospective mates.)
High precision in matching algorithms is precisely the key to open the door and leave the infancy of compatibility testing.
Without
offering the NORMATIVE 16PF5 (or similar test measuring exactly the 16
personality factors) for serious dating, it will be impossible to
innovate and revolutionize the Online Dating Industry
The Online Dating Industry does not need a 10% improvement, a 50% improvement or a 100% improvement. It does need "a 100 times better improvement"
All other proposals are NOISE and perform as placebo.
http://nypost.com/2016/07/27/wall-street-swipes-left-for-tinder/
“The percentage of people using Tinder that will actually become paying subscribers is a lot lower than many people think,” says Brandon Ross, an analyst at BTIG who predicted the disappointing subscriber numbers in a note to clients earlier this week.
Why Tinder is making women MISERABLE: Men swipe right for an ego boost with no intention of speaking to matches
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/why-tinder-is-making-women-miserable.html
Match Group's (MTCH) CEO on Q2 2016 Results - Earnings Call Transcript (via Seeking Alpha)
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/match-groups-mtch-ceo-on-q2-2016.html
Be alerted USA FTC goes for Match Group, perhaps no more automatic rebilling clause soon!
The Match Group is not going to innovate and revolutionize the Online Dating Industry in the next years.
Please see also:
Match Group Inc (MTCH) Stock Is a Horrible Hook-Up
http://investorplace.com/2016/07/match-group-inc-mtch-stock-is-a-horrible-hook-up/
"There
are other big problems with MTCH stock. It is loaded with debt — almost
USD1.2 billion of it. It is trying to refinance some of that debt with a
USD400 million bond offering, but the rate is effectively in junk
territory — 6.375%. It has USD1.3 billion of goodwill on its balance
sheet from all of its acquisitions, almost a third of its market cap."
The Match Group overpaid for PlentyOfFish
(It was insane, USD575 Million for PlentyOfFish that past its prime 2
years ago). The Match Group had been doing all wrong, acquiring rotten
companies to show illusory success to its investors.
Suggested USA FTC investigate several online dating sites for misleading statements, false claims, overpromises.
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/05/suggested-usa-ftc-investigate-several.html
Social dating is vaporware.
Online
Dating for serious daters does not need to be more social, it needs to
be more effective/efficient. It needs to reduce the false positives
problem and big data dating IS NOT the key to long-lasting romance.
The key to long-lasting romance is STRICT PERSONALITY SIMILARITY and not "meet other people with similar interests".
The Online Dating Industry does not need a 10% improvement, a 50% improvement or a 100% improvement. It does need "a 100 times better improvement" .
http://investorplace.com/2016/07/match-group-inc-mtch-stock-is-a-horrible-hook-up/
"There are other big problems with MTCH stock. It is loaded with debt — almost USD1.2 billion of it. It is trying to refinance some of that debt with a USD400 million bond offering, but the rate is effectively in junk territory — 6.375%. It has USD1.3 billion of goodwill on its balance sheet from all of its acquisitions, almost a third of its market cap."
------------------------------
http://ir.matchgroupinc.com/phoenix.zhtml?c=254224&p=irol-newsArticle&ID=2188535
http://www.wsj.com/articles/match-groups-profit-rises-as-tinder-heats-up-1469566989
http://ir.matchgroupinc.com/phoenix.zhtml?c=254224&p=quarterlyEarnings
Good for short term, bad for long term.
"The company generated 55 cents of revenue per paying user in the second quarter, a penny higher than in the first quarter, but below the 58 cents per user a year ago. "
For me it is clear they do not want to innovate. They want to squeeze their big databases to get all the juice (money) from the wallets of the daters.
“There’s no question Tinder was a massive contributor to the quarter,” “We are selling more to our Tinder subscribers,” Match Group Chief Financial Officer Gary Swidler said.
That is why they had overpaid USD575 Million cash for PlentyOfFish, whose owner ran away with cash in his pockets and now Match Group has a big debt!
Be alerted USA FTC goes for Match Group, perhaps no more automatic rebilling clause soon!
Also P/E ratio is high, around 30, Insane Value.
article "Is Match Group a Buy Now?"
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/article-is-match-group-buy-now.html
------------------------------
The
Match Group is only a collection of old and obsolete online dating
sites: Match, Meetic, Chemistry, OkCupid, LoveScout24 (FriendScout24),
OurTime, HowAboutWe, PlentyOfFish and many more and all of them are past
their primes, reached operating ceiling and they are in decadence.
about the article "Match Subscribers Unsuccessful In Breaking Up With Dating App"
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/about-article-match-subscribers.html
Why IAC Keeps a Foot in the Door of Match Group MTCH = BIG DEBT
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/why-iac-keeps-foot-in-door-of-match.html
The Match Group overpaid for PlentyOfFish
(It was insane, USD575 Million for PlentyOfFish that past its prime 2
years ago). The Match Group had been doing all wrong, acquiring rotten
companies to show illusory success to its investors.
The Match Group is not going to innovate and revolutionize the Online Dating Industry in the next years.
Law article suggests USA FTC goes for Match Group ?
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/law-article-suggests-usa-ftc-goes-for.html
http://www.latimes.com/business/technology/la-fi-tn-eharmony-new-ceo-20160726-snap-story.html
http://www.onlinepersonalswatch.com/news/2016/07/eharmonys-new-ceo-vows-to-make-the-app-simpler.html
Jeremy Verba wanted to make the app simpler during 2012, but ...
http://www.onlinepersonalswatch.com/news/2012/07/jeremy-verba-is-leaving-eharmony.html
... The real secret mission of eHarmony was to be the next "Mayflower"
https://en.wikipedia.org/wiki/Mayflower
eHarmony was intended for Whites with high IQ, AngloSaxon origins and Christians. The founders of a Glorious Nation.
Next
August 2016, eHarmony will be a 16 years old obsolete site and a HOAX,
based on a big scientific fraud, only sustained by big marketing
budget.
The Big Five normative test used by eHarmony, had been proven/revealed as an
incomplete and incorrect model to assess/measure personality of persons.
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/paper-psychometric-properties-of-hexaco.html
Moreover
eHarmony was copycatted in several countries like the online dating
sites EliteSingles in Canada, Australia, USA, UK; eDarling in Spain,
German, France, Russia; also TeAmo in Russia is another copycat of
eHarmony. eSynchrony in Singapore, MiMediaManzana in Colombia, Peru,
Mexico, Chile, etc.
During 2013, eHarmony went free/fremium.
http://onlinedatingsoundbarrier.blogspot.com.ar/2013/05/eharmony-went-freefremium-usa-canada.html
and failed in its Globalization Initiative
http://onlinedatingsoundbarrier.blogspot.com.ar/2015/02/eharmony-to-launch-globalization.html
Also ElevatedCareers by eHarmony WILL FAIL
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/you-have-power-to-make-elevated-careers.html
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/06/eharmony-slowly-dying-whale.html
http://onlinedatingsoundbarrier.blogspot.com.ar/2015/12/see-what-alexa-shows-about-online.html
article "Critics challenge the 'science’ behind online dating"
http://onlinedatingsoundbarrier.blogspot.com.ar/2015/03/article-critics-challenge-science.html
About article "Online Dating and the Statistical Dark Arts"
http://onlinedatingsoundbarrier.blogspot.com.ar/2015/10/about-article-online-dating-and.html
Lack Of Innovation & Decadence can summarize the Online Dating Industry.
C-Level executives are more worried about their golf scores than their company’s long term strategy and innovations.
C-level
executives are cooking barbecues under the water (selling smoke) and
not paying attention to latest research from Academics which could be
beneficial for the Online Dating Industry.
Wasting precious time with Matchmakers which should be obsolete.
The Online Dating Industry needs Innovations.
Innovations are not adding more bells and whistles to actual online dating sites.
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/04/nearly-1000-online-dating-startups-at.html
The
innovations the Online Dating Industry needs will come from only one
source: the latest discoveries in theories of romantic relationships
development with commitment.
Only 3 major discoveries can help to revolutionize the online dating industry.
http://onlinedatingsoundbarrier.blogspot.com.ar/2013/12/the-8-tips-to-innovate-in-online-dating.html
The key to long-lasting romance is STRICT PERSONALITY SIMILARITY and not "meet other people with similar interests".
WorldWide, there are over 5,000 -five thousand- online dating sites
but no one is using the 16PF5 (or similar) to assess personality of its members!
but no one calculates similarity with a quantized pattern comparison method!
but no one can show Compatibility Distribution Curves to each and every of its members!
but no one is scientifically proven! No
actual online dating site is "scientifically proven" because no one
can prove its matching algorithm can match prospective partners who
will have more stable and satisfying relationships -and very low divorce rates- than couples matched by chance, astrological destiny, personal
preferences, searching on one's own, or other technique as the control
group in a peer reviewed Scientific Paper for the majority (over 90%) of its members.
but no one can show you a list of compatible persons like this:
( for a prospective male customer / sample but calculated with real values)
“Over 1,000,000
million women database, here is the list of the 12 more compatible with
you. Notice that woman#1 is the most compatible with you but she could
be more compatible with other men right now.
woman#01 is 95.58476277% compatible
woman#02 is 95.56224356% compatible
woman#03 is 95.52998273% compatible
woman#04 is 94.18354278% compatible
woman#05 is 93.00453871% compatible
woman#06 is 93.00007524% compatible
woman#07 is 92.99738452% compatible
woman#08 is 92.37945551% compatible
woman#09 is 92.29779173% compatible
woman#10 is 92.27114287% compatible
woman#11 is 92.19515551% compatible
woman#12 is 92.12249558% compatible”
The
only way to revolutionize the Online Dating Industry is using the 16PF5
normative personality test, available in different languages to assess
personality of members, or a proprietary test with exactly the same
traits of the 16PF5 and expressing compatibility with eight decimals
(needs a quantized pattern comparison method, part of pattern
recognition by cross-correlation, to calculate similarity between
prospective mates.)
High precision in matching algorithms is precisely the key to open the door and leave the infancy of compatibility testing.
Without
offering the NORMATIVE 16PF5 (or similar test measuring exactly the 16
personality factors) for serious dating, it will be impossible to
innovate and revolutionize the Online Dating Industry
The Online Dating Industry does not need a 10% improvement, a 50% improvement or a 100% improvement. It does need "a 100 times better improvement"
All other proposals are NOISE and perform as placebo.
http://www.fool.com/investing/2016/07/25/is-match-group-a-buy-now.aspx
"One
other risk I think is worth bringing up is -- you talked about their
acquisition history. Twenty-six acquisitions since 2009. They carry a
ton of goodwill on their balance sheet -- USD1.3 billion, to be exact. "
Yes they had acquired because Match Group can not innovate in the Online Dating Industry.
"Lastly,
looking at their valuation and how to think about this business, on a
trailing P/E basis, they're around 30. Their forward P/E is 15.5"
Be alerted USA FTC goes for Match Group, perhaps no more automatic rebilling clause soon!
Match Group, Inc.'s P/E ratio is 48.87 (Insane Value)
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/match-group-incs-pe-ratio-is-4887.html
article "Can Match Monetize Tinder's 98% Ad Potential?"
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/article-can-match-monetize-tinders-98.html
A user of the dating website Match, who claims to be a 60-year-old American
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/a-user-of-dating-website-match-who_23.html
article: Match Group (MTCH) Q2 Earnings Preview: What to Expect?
"MTCH is vulnerable to the cannibalization of users and revenues across its competing platforms."
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/article-match-group-mtch-q2-earnings.html
article "Can Match Monetize Tinder's 98% Ad Potential?"
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/article-can-match-monetize-tinders-98.html
Expecting a BAD Q2 2016 for Match Group?
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/bad-q2-2016-for-match-group.html
The
Match Group is only a collection of old and obsolete online dating
sites: Match, Meetic, Chemistry, OkCupid, LoveScout24 (FriendScout24),
OurTime, HowAboutWe, PlentyOfFish and many more and all of them are past
their primes, reached operating ceiling and they are in decadence.
about the article "Match Subscribers Unsuccessful In Breaking Up With Dating App"
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/about-article-match-subscribers.html
Why IAC Keeps a Foot in the Door of Match Group MTCH = BIG DEBT
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/why-iac-keeps-foot-in-door-of-match.html
The Match Group overpaid for PlentyOfFish
(It was insane, USD575 Million for PlentyOfFish that past its prime 2
years ago). The Match Group had been doing all wrong, acquiring rotten
companies to show illusory success to its investors.
The Match Group is not going to innovate and revolutionize the Online Dating Industry in the next years.
Law article suggests USA FTC goes for Match Group ?
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/law-article-suggests-usa-ftc-goes-for.html