new eHarmony Marketing campaign "Right from the Start"

http://www.lisatrucchio.com/portfolio-item/eharmony-right-from-the-start/
http://www.lisatrucchio.com/portfolio-item/eharmony-marketing-emails/

http://www.alexa.com/siteinfo/eharmony.com
http://www.alexa.com/siteinfo/elitesingles.com

It is part of eHarmony and EliteSingles (Affinitas GmbH.) big war
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/05/for-elitesingles-ceo-to-speak-at-idate.html

eHarmony is a 17+ years old obsolete site. 
The success rate of eHarmony is less than 10%.
eHarmony is only supported by a big marketing budget and not by serious scientific evidence.
The Big Five normative test used by eHarmony and its copycats, had been proven/revealed as an incomplete and incorrect model to assess/measure personality of persons.
Now it is a HOAX, a FRAUD to use it (year 2017)   
 

Please see also:

eHarmony CEO and article "The Online Dating Industry is Growing and Evolving"
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/07/eharmony-ceo-and-article-online-dating.html

eHarmony was copycatted in several countries like
the online dating sites EliteSingles in Canada, Australia, USA, UK, Chile, Mexico; eDarling in Spain, German, France, Russia;
also TeAmo in Russia is another copycat of eHarmony;
esync (eSynchrony) in Singapore,
MiMediaManzana in Colombia, Peru, Mexico, Chile, etc.,
Marrily in India
and now
LemonSwan in Germany and other countries. 

Very easy to copycat eHarmony, but very difficult to innovate: a 100 times better algorithm than eHarmony.
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/10/very-easy-to-copycat-eharmony-but-very.html