Social networking meets recommender systems: survey

http://www.inderscienceonline.com/doi/abs/10.1504/IJSNM.2015.069773


Personality Based Recommender Systems are the next generation of recommender systems because they perform far better than Behavioural ones (past actions and pattern of personal preferences).

If you want to be first in the "personalization arena" == Personality Based Recommender Systems, you should understand the ............ Online Dating Industry first of all!  
http://onlinedatingsoundbarrier.blogspot.com.ar/2015/04/paper-evaluation-of-similarity-functions.html