Thursday, June 1, 2017

KP INTERNET TRENDS 2018 Next Big Thing: PERSONALIZATION!

http://www.kpcb.com/internet-trends







Large dotcom bubble in progress

I have the theory that if something is successful in Argentina, it could be a success in the World.
If it can NOT be a success here in Argentina, it will definitely NOT be a success in the World.


The future of mobile is desktop!
 

UK Digital Market Overview report
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/05/uk-digital-market-overview-report.html

comScore 2016 Global Digital Future in Focus
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/11/comscore-2016-global-digital-future-in.html

2017 INTERNET TRENDS 2017 Next Big Thing: PERSONALIZATION!
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/06/2017-internet-trends-2017-next-big.html


Planning in a Multi-Platform World
http://www.comscore.com/Insights/Presentations-and-Whitepapers/2016/Planning-in-a-Multi-Platform-World

Digital Future in Focus
http://www.comscore.com/Insights/Presentations-and-Whitepapers/2016/Digital-Future-in-Focus

REPORT: The State of Broadband 2016: Broadband Catalyzing Sustainable Development
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/09/report-state-of-broadband-2016.htmlSome fresh data from Alexa about major online dating sites in USA and CA
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/10/some-fresh-data-from-alexa-about-major.html

article: Half Of US Smartphone Users Don't Download New Apps
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/09/article-half-of-us-smartphone-users.html

Article: "The app boom is over. Your phone is full of apps, and you're done downloading new ones."
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/article-app-boom-is-over-your-phone-is.html
  
Mobile-first but not mobile-only and comScore Digital Future in Focus
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/10/mobile-first-but-not-mobile-only-and.html


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What comes after the Social Networking wave?
The Next Big Investment Opportunity on the Internet will be .... Personalization!
Personality Based Recommender Systems and Strict Personality Based Compatibility Matching Engines for serious Online Dating with the normative 16PF5 personality test.
Without offering the NORMATIVE16PF5 (or similar test measuring exactly the 16 personality factors) for serious dating, it will be impossible to innovate and revolutionize the Online Dating Industry.  All other proposals are NOISE and perform as placebo. 

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