Wednesday, June 21, 2017
Chinese Tinder-like Tantan soon to monetize after raising USD 70 Million Series
Tantan, the country’s top dating app, announced today that it has raised a USD 70 Million worth in a Series D, raising the startup’s total fund raised to USD 120 Million.
The app chooses to monetize through membership. .... Tantan will explore artificial intelligence technology and expand to new markets in the future in an attempt to enable more accurate and personalized social experience.
Tantan now claimes 90 million registered users. Excluding the fake and banned accounts, the number of valid users boils down to 60 million, roughly the size of the population of Italy. Among them, “post-90s” account for more than 75%. The DAUs reached 6 million and the second-day return rate is around 75%. Users have made over 3 billion matches in total, the firm disclosed.
3 billion matches in total == that is the same to say out of control machine gun shooting flowers (good for nothing, useless).
Social dating is vaporware.
article: The Rise of Dating-App Fatigue
Online Dating for serious daters does not need to be more social, it needs to be more effective/efficient.
It needs to reduce the false positives problem and big data dating IS NOT the key to long-lasting romance.
The Online Dating Industry does not need a 10% improvement, a 50% improvement or a 100% improvement. It does need "a 100 times better improvement"
All other proposals are NOISE and perform as placebo.