Please see notes from IAC
downloads/IACI/0x0x841597/ C1D5836A-1DF3-432E-B6A5- AD35B06895A2/Q2_2015_ Management_Prepared_Remarks. pdf
For me, Tinder will not monetize as expected.
See as sample, acquisition cost from dating applications:
Just to inform investors and prospective investors The Match Group is only a collection of obsolete online dating sites in decadence, no one of them are going to innovate and revolutionize the Online Dating Industry.
Match, Chemistry, Meetic, OkCupid and others are all past their prime.
PlentyOfFish is also old and obsolete site.
The success The Match Group pretends to show investors, is illusory.
A graphic showing the decadence of POF (PlentyOfFish) since 2013
Article at SA: IAC/InterActiveCorp Management Discusses Q1 2015 Results - Earnings Call Transcript
Please read: The 8 tips to innovate in the Online Dating Industry!
onlinedatingsoundbarrier. blogspot.com.ar/2013/12/the-8- tips-to-innovate-in-online- dating.html
With less than USD10 Million you can copycat eHarmony
innovate and revolutionize the Online Dating Industry, killing those old & obsolete sites forever.