lot of acquisitions, (but) Match Group is still small

https://finance.yahoo.com/news/match-group-can-get-away-acquiring-25-dating-sites-counting-151306438.html

Last year, Match Group generated almost USD 1.3 Billion in revenues, accounting for roughly one-third of the dating market’s USD 4 Billion in global revenues in 2017, according to Aegis Capital Managing Director Victor Anthony. The Match Group had been doing all wrong, acquiring rotten companies to show illusory success to its investors.
 
Match Group acquires 51% stake in NYC-based dating app Hinge
http://onlinedatingsoundbarrier.blogspot.com/2018/06/match-group-acquires-51-stake-in-nyc.html

about article Does Facebook know enough about us to play cupid?
http://onlinedatingsoundbarrier.blogspot.com/2018/06/about-article-does-facebook-know-enough.html


If The Future Of Dating "Hinge" On Facebook
http://onlinedatingsoundbarrier.blogspot.com/2018/06/if-future-of-dating-hinge-on-facebook.html

"Facebook gets into dating, but there’s little scientific evidence online personality matching works"
http://onlinedatingsoundbarrier.blogspot.com/2018/05/facebook-gets-into-dating-but-theres.html
Please remember: Personality traits are highly stable in persons over 25 years old to 45 years old. 

The key to long-lasting romance: COMPATIBILITY is exactly STRICT PERSONALITY SIMILARITY and not "meet other people with similar interests or political views". 

Which is the RIGHT approach to innovate in the Online Dating Industry == 16PF5 test or similar to assess personality traits and a new method to calculate similarity between quantized patterns.
Online Dating sites have very big databases, in the range of 20,000,000 (twenty million) profiles, so the Big Five model or the HEXACO model are not enough for predictive purposes. That is why I suggest the 16PF5 test instead and another method to calculate similarity.

High precision in matching algorithms is precisely the key to open the door and leave the infancy of compatibility testing.
Without offering the NORMATIVE 16PF5 (or similar test measuring exactly the 16 personality factors) for serious dating, it will be impossible to innovate and revolutionize the Online Dating Industry.

The Online Dating Industry needs INNOVATIONS, not more bells and whistles.
http://onlinedatingsoundbarrier.blogspot.com.ar/2018/01/mistakes-at-behavioral-economics-of.html