1) Matchmaking Industry.
The Online Dating Industry should had killed the Matchmaking Industry and other Offline Dating Proposals since some years ago, but they are still alive, rosy and with good health.The Matchmaking Industry is a USD 1,000 million in USA and Canada and another USD 1,000 million in Europe. WorldWide, the Matchmaking Industry is over USD 2,000 million industry.
2) WorldWide paying members.
There are over 100 million singles in USA and Canada and over 100 million singles in EuropeWorldWide there are more than 5,000 online dating sites but they have less than 5 million persons as paid members. The Online Dating Market remains enormous!
3) Traffic of paid dating sites declined sharply during 2009 and continues.
The 2009 showed big sites like Match, Chemistry, True, eHarmony, PerfectMatch, Be2, Parship, Meetic and other paid sites have WorldWide less traffic than 1 year ago or decaying in traffic.
It is not due to economic downturn or the traction of social networking sites.
It is a new phenomenon.
Daters had understood that the entire Online Dating Industry for serious daters in 1st World Countries is a HOAX, performing as a Big Online Casino, with low successful rates.
Free Online Dating Sites like OKCupid and PlentyOfFish increased their traffic.
If paid sites are offering the same as free sites, Where is the need to pay?
4) The biggest scammers are not from Ghana or Nigeria.
Match, eHarmony, Chemistry, PerfectMatch, True, Yahoo!Personals and others, what all they did since 1995 until now, were scamming paying members with marketing and credit card billing trickery. The Online Dating Industry needs a major earthquake or a major cataclysm to extinguish those large dinosaurs.
2010 is the year of Online Dating Fatigue, you will see daters leaving in droves from old paid sites like Match, Chemistry, True, eHarmony, PerfectMatch, Be2, Parship, Meetic, etc.
5) Innovations are not adding more bells and whistles to actual online dating sites.
The Online Dating Industry is waiting for the innovative compatibility matching method which can kill the Matchmaking Industry and other Offline Dating Proposals.
The Online Dating Industry needs a Big Earthquake, not stupidities with more bells and whistles, not more of the same stuff already available. The Online Dating Industry needs innovation. But innovations will definitively come from new discoveries on Theories of Romantic Relationships Development.