Sunday, December 13, 2015

What went wrong in FoodPanda: everything

Was bei Foodpanda alles schief ging

all the domino should fall ...  when they run out of money!

Rocket Internet's Samwer Brothers + AB Kinnevik + Tengelmann Ventures.

"Rocket Internet's huge ambitions: to take down Ikea"
"the accelerator claims that almost all of its eCommerce ventures will be pushed to make billion-dollar turnovers and generate two-figure percentage returns on sales."

Big investments, big losses
As for the young Latin American Amazon clone, Linio, 2017 is set to be a good year – with estimated revenues of €281m, the Samwers claim that the return on sales will be an impressive 12%. This is a clear sign of the Samwers’ huge and rather unrealistic ambitions: by comparison, the company’s US original, Amazon, makes just over 1% in returns.

Rocket Internet SE, empire with feet of clay?

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