Saturday, December 1, 2012

The 7 pillars strategy to revolutionize the Online Dating Industry.

WorldWide, there are over 5,000 -five thousand- online dating sites
but no one is using the 16PF5 (or similar) to assess personality of its members!
but no one calculates similarity with a quantized pattern comparison method!
but no one can show Compatibility Distribution Curves to each and every of its members!
but no one is scientifically proven!

The only way to revolutionize the Online Dating Industry is using the 16PF5 normative personality test, available in different languages to assess personality of members, or a proprietary test with exactly the same traits of the 16PF5 and expressing compatibility with eight decimals (needs a quantized pattern comparison method, part of pattern recognition by cross-correlation, to calculate similarity between prospective mates.)

High precision in matching algorithms is precisely the key to open the door and leave the infancy of compatibility testing.
It is all about achieving the eighth decimal!
With 8 decimals, you have more precision than any person could achieve by searching on one's own, but the only way to achieve the eighth decimal is using analysis and correlation with quantized patterns.

Without offering the NORMATIVE16PF5 (or similar test measuring exactly the 16 personality factors) for serious dating, it will be impossible to innovate and revolutionize the Online Dating Industry
All other proposals are NOISE and perform as placebo.


The 7 pillars strategy to revolutionize the Online Dating Industry.

1- Lawyers: Since some years ago I had been assisting lawyers who sue online dating sites for fake/inactive profiles, sending them screenshots and other valuable information. I will continue and incentivize them during 2013.

2- Consumers' Associations: Since some years ago I had been denouncing several online dating sites for fraud at several Consumers' Associations worldwide. I will continue.

3- Journalists: I continually contact the writers / journalists who write articles in several newspapers/magazines sending them my point of view, saying why the entire Online Dating Industry for serious daters in 1st World Countries is a HOAX, performing as a Big Online Casino, with a low effectiveness/efficiency level of their matching algorithms (less than 10%).

4- Researchers: Since 2005 I had been heavily contacting Academics. All the new and fresh research is over my desk. Nearly all the Researchers know who I am.

5- Executives from old competitors and newbies: I had contacted all of them and they are very comfortable attracting, converting and retaining subscribers with automatic renewal of their subscriptions and other credit-card billing trickery, than offering a good compatibility matching method. It seems they really do not want to innovate.

6- Some dissatisfied daters from eHarmony, True, Meetic, Parship, Chemistry, PerfectMatch, PlentyOfFish, Be2, and other sites had been contacting me with complaints. I encourage them to denounce those dating sites in  Consumers' Associations.

7- Investors: I had been contacting them since 2001. They had been fascinated by social networking utilities and mobile applications but very few had invested in online dating sites.

What comes after Social Networking?
My bet: The Next Big Investment Opportunity on the Internet will be .... Personalization!
Personality Based Recommender Systems and Strict Personality Based Compatibility Matching Engines for serious Online Dating with the normative 16PF5 personality test. The market remains enormous!!

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