Wednesday, November 7, 2012

Online Dating Market full version 2013 / 3 of 3

Continued from part 2.


Any Marketing campaign should be incisive in these discoveries:
* contraceptive hormonal methods alter mate choice in humans because only short-term but not long-term partner preferences tend to vary with the menstrual cycle.

* people often report partner preferences that are not compatible with their choices in real life [uncovered by Eastwick and Finkel (2008); Kurzban and Weeden (2007); Todd, Penke, Fasolo, and Lenton (2007)].
* Latest Research in Theories of Romantic Relationships Development shows: compatibility is all about a high level on personality* similarity* between prospective mates for long term mating with commitment.
*personality measured with a normative test.
*similarity: there are different ways to calculate similarity, it depends on how mathematically is defined.





WorldWide, there are over 5,000 -five thousand- online dating sites
but no one is using the 16PF5 to assess personality of its members!
but no one calculates similarity with a quantized pattern comparison method!
but no one can show Compatibility Distribution Curves to each and every of its members!
but no one is scientifically proven!

The Online Dating Industry needs a very powerful algorithm like the "Teller Ulam design". In this case 100 times more powerful than actual matching algorithms.

Breaking "the online dating sound barrier" is to achieve at least:
3 most compatible persons in a 100,000 persons database.
12 most compatible persons in a 1,000,000 persons database.
48 most compatible persons in a 10,000,000 persons database.
100 times better than Compatibility Matching Algorithms used by actual online dating sites!

The only way to achieve that is:
- using the 16PF5 normative personality test, available in different languages to assess personality of members, or a proprietary test with exactly the same traits of the 16PF5. The ensemble of the 16PF5 is: 10E16, big number as All World Population is nearly 7.0 * 10E9 (estimated OCT 2011)
- expressing compatibility with eight decimals, like The pattern 6.7.6.8.9.6.7.7.8.7.2.5.8.7.3.4 is 92.55033557%  +/- 0.00000001% similar to the pattern 7.7.6.8.8.7.6.5.8.7.4.5.7.7.3.4
Using a quantized pattern comparison method (part of pattern recognition by cross-correlation) to calculate similarity between prospective mates.

That is the only way to revolutionize the Online Dating Industry.

All other proposals perfom as placebo and are .............. NOISE

What comes after Social Networking?
My bet: The Next Big Investment Opportunity on the Internet will be …. Personalization!
Personality Based Recommender Systems and Strict Personality Based Compatibility Matching Engines for serious Online Dating with the normative 16PF5 personality test. The market remain enormous!!


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