Wednesday, July 31, 2013
The 3rd death of eHarmony Brazil!!!
eHarmony Brazil suffered its 3rd death!!! It was launched 3 long years ago, but the team never understood the Latin American market and culture! or perhaps they were more worried about their golf scores than their company's long term strategy and innovations.
eHarmony is not "scientifically proven" because eHarmony Labs had never proven eHarmony's matching algorithm can match prospective partners who will have more stable and satisfying relationships -and very low divorce rates- than couples matched by chance, astrological destiny, personal preferences, searching on one's own, or other technique as the control group in a peer reviewed Scientific Paper for the majority (over 90%) of eHarmony's members.
Moreover the entire Online Dating Industry for serious daters in 1st World Countries is a HOAX, performing as a Big Online Casino, with a low effectiveness/efficiency level of their matching algorithms (less than 10%), in the same range as searching by your own.
eHarmony's members are like gamblers in a Big Online Casino, the ones who can win are less than 10% of them.
The majority of eHarmony's members are not going to succeed. They are going to fail in reaching a long term monogamous relationship with commitment. Wasting time and money!
I had reviewed over 55 compatibility matching engines intended for serious dating since 2003, when I had discovered "the online dating sound barrier" problem. 10 years ago!