Last May 2016, I suggested USA FTC investigate several online dating sites for misleading statements, false claims, overpromises.
Like Match, eHarmony, Zoosk, OkCupid, EliteSingles (Affinitas GmbH.) copycat of eHarmony, Tinder and others.
Next August 2016, eHarmony will be a 16 years old obsolete site and a HOAX, based on a big
scientific fraud, only sustained by big marketing budget.
Five normative test had been proven/revealed as an incomplete and
incorrect model to assess/measure personality of persons.
eHarmony was copycatted in several countries like the online dating
sites EliteSingles in Canada, Australia, USA, UK; eDarling in Spain,
German, France, Russia; also TeAmo in Russia is another copycat of
eHarmony. eSynchrony in Singapore, MiMediaManzana in Colombia, Peru,
Mexico, Chile, etc.
The key to long-lasting romance is STRICT PERSONALITY SIMILARITY and not "meet other people with similar interests".
The Online Dating Industry does not need a 10% improvement, a 50% improvement or a 100% improvement. It does need "a 100 times better improvement"