article: "Algorithms might be everywhere, but like us, they’re flawed and biased"

http://scroll.in/article/819639/algorithms-might-be-everywhere-but-like-us-theyre-flawed-and-biased
https://theconversation.com/algorithms-might-be-everywhere-but-like-us-theyre-deeply-flawed-66838

Do you know that Personality Based Recommender Systems are the next generation of recommender systems because they perform far better than Behavioural ones (past actions and pattern of personal preferences) ?

That is the only way to improve Recommender Systems, to include the personality traits of their users. They need to calculate personality similarity between users. Recommender Systems are morphing to ………. compatibility matching engines, as the same used in the Online Dating Industry!

Please see also:
2017 INTERNET TRENDS 2017 Next Big Thing: PERSONALIZATION!
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/06/2017-internet-trends-2017-next-big.html

The next wave of innovation!
http://onlinedatingsoundbarrier.blogspot.com.ar/2013/06/the-next-wave-of-innovation.html

What comes after the Social Networking wave?
The Next Big Investment Opportunity on the Internet will be .... Personalization!
Personality Based Recommender Systems and Strict Personality Based Compatibility Matching Engines for serious Online Dating with the normative 16PF5 personality test.
Without offering the NORMATIVE16PF5 (or similar test measuring exactly the 16 personality factors) for serious dating, it will be impossible to innovate and revolutionize the Online Dating Industry.  All other proposals are NOISE and perform as placebo.