Hinge rebooted as The New Hinge, but ..... where is the innovation?

What is exactly new, different or better in this new approach than what's already available from Match, eHarmony, OkCupid, PlentyOfFish and others?
Perhaps it is the same stuff already available from Match, eHarmony, OkCupid, PlentyOfFish and others, but cheaper!
No more than that, no innovation at all!
 

Will Hinge reboot or not today October 11 2016?
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/10/will-hinge-reboot-or-not-today-october.html

https://techcrunch.com/2016/10/11/the-new-hinge-focused-exclusively-on-real-relationships-now-costs-7month/
http://www.businessinsider.com/hinge-relaunches-relationship-dating-app-2016-10
http://fortune.com/2016/10/11/hinge-new-dating-app/
http://mashable.com/2016/10/11/hinge-relaunch/

Match goes for Generation X, 30 - 50 years old users = "named: traditionals".
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/09/match-goes-for-generation-x-30-50-years.html


Perhaps Hinge will not reboot or fail its reboot. Will it close forever?
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/10/perhaps-hinge-will-not-reboot-or-fail.html
and lost over USD 20 Million?


The key to long-lasting romance; COMPATIBILITY is: STRICT PERSONALITY SIMILARITY and not "meet other people with similar interests".  
 
The Online Dating Industry does not need a 10% improvement, a 50% improvement or a 100% improvement. It does need "a 100 times better improvement"

All other proposals are NOISE and perform as placebo.