Monday, September 12, 2011

PlentyOfFish's International Plans

I thought PlentyOfFish was going to be sold before Legislation in different countries can kill it.

PlentyOfFish offers different features in different countries, like "Ultra Match" that is not available in all the countries that PlentyOfFish operates.

PlentyOfFish promotes itself as a "free online dating site" when it is a paid one.

I always said PlentyOfFish is like the Hindenburg Zeppelin.

PlentyofFish owners plan a Big International Expansion. My bet they will fail.

PlentyofFish owners had begun to register international domains, like POF dot com dot br, or POF dot com dot ar.

PlentyOfFish is for fun dating, not for serious dating. eVow, the paid independent site from PlentyOfFish launched 1 year ago, was launched for serious daters, but it failed. eVow has a new redesign now, but as it does not include a compatibility matching method based on pesonality similarity, it is a HOAX.

PlentyOfFish is for fun dating, not for serious dating, as Badoo, Yangutu, Mamboo and others like them that collect money from micro payments (I think Badoo mostly from SMS sent from cell phones).
They can steal PlentyOfFish members.

Offeron was launched recently to offer daily deals. It seems many daters use Opera or Firefox internet browsers with Ad-Block Plus Addon, so they never see ads, they could be more interested in receiving coupons discount offers.
It seems any big site with high traffic launches its own "Groupon clon": for PlentyOfFish is Offeron.

(The majority of South Americans use Firefox 6.0.2 with Adblock Plus Add-on, Windows XP service pack 2 operating system with 512M of RAM, AVG antivirus free edition 2011 and 1Mbps Internet Broadband. If you want to test how something performs you should use than combo for South American countries).

PlentyOfFish (POF) is seen as a place for casual/short-term relationships.
"A 52 page report from ComScore"
* The daters who pay for Match/Chemistry (revenue: USD 430 million) and eHarmony (revenue: 280 million) are nearly the same ones who want to use PlentyOfFish for free.
Slide # 9.

A suggestion about Ultra Match in PlentyOfFish Forums. "Ultra Match? Not paying sight-unseen. Sounds like vaporware"
"Do you expect anyone to pay for membership to get access to Ultra-Match without seeing how it functions and/or whether they will in fact get any actual use out of it?"

I seriously doubt the brain behind PlentyOfFish can apply commingling analysis techniques to the "Ultra Match" feature.

Commingling analysis is a statistical method for distinguishing between one (usually normal) distribution and a mixture of two or more distributions.

eHarmony Brazil, Match and Meetic (Parperfeito) had failed because they do not understand the Latin American Market.

Please remember: I have the theory that if something is successful in Argentina, it could be a success in the World. If it can NOT be a success here in Argentina, it will definitely NOT be a success in the World.

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