Thursday, October 17, 2013

43 Million of phantoms in a dried tree.

The assets of True are to be sold to PlentyOfFish (POF), the world’s largest online dating site with over 60 million registered users. Founded in 2003, PlentyOfFish has been using the most advanced matching system in the industry to help singles all over the world meet, date, and find meaningful relationships. ???

Online daters belong to 3, 4, 5 or 6 online dating sites at the same time. My bet: 50% of those phantoms at True had tried PlentyOfFish before. New laws, or new interpretations of existing laws, could subject dating sites to claims or otherwise harm their business.

Lack Of Innovation & Decadence can summarize the Online Dating Industry since years. (Please read: The Unsurprising Trend of Online Dating 'Going Offline' ) PlentyOfFish failed to be acquired by IAC and acquired a typewriter to "innovate" in the Online Dating Industry.  Now plans to acquire a " dead dried tree"?

A 52 page report from ComScore, from 2010 shows PlentyofFish (POF) is for casual dating (short term relationships).


WorldWide, there are over 5,000 -five thousand- online dating sites
but no one is using the 16PF5 (or similar) to assess personality of its members!
but no one calculates similarity with a quantized pattern comparison method!
but no one can show Compatibility Distribution Curves to each and every of its members!
but no one is scientifically proven!

No actual online dating site  is "scientifically proven" because no one can prove its matching algorithm can match prospective partners who will have more stable and satisfying relationships -and very low divorce rates- than couples matched by chance, astrological destiny, personal preferences, searching on one's own, or other technique as the control group in a peer reviewed Scientific Paper for the majority (over 90%) of its members.
Moreover the entire Online Dating Industry for serious daters in 1st World Countries is a HOAX, performing as a Big Online Casino, with a low effectiveness/efficiency level of their matching algorithms (less than 10%), in the same range as searching by your own.

The only way to revolutionize the Online Dating Industry is using the 16PF5 normative personality test, available in different languages to assess personality of members, or a proprietary test with exactly the same traits of the 16PF5 and expressing compatibility with eight decimals (needs a quantized pattern comparison method, part of pattern recognition by cross-correlation, to calculate similarity between prospective mates.) 

High precision in matching algorithms is precisely the key to open the door and leave the infancy of compatibility testing.
It is all about achieving the eighth decimal!
With 8 decimals, you have more precision than any person could achieve by searching on one's own, but the only way to achieve the eighth decimal is using analysis and correlation with quantized patterns.

Without offering the NORMATIVE16PF5 (or similar test measuring exactly the 16 personality factors) for serious dating, it will be impossible to innovate and revolutionize the Online Dating Industry All other proposals are NOISE and perform as placebo.

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