A recent article at Seeking Alpha suggests "Tinder could soon start to monetize its popularity"
Do you remember Chatroulette?
It seems Tinder is like Chatroulette but it will collapse like Skout.
Lots of persons want to use it, but nobody wants to pay for it.
The same for Twitter or Zoosk planning its IPO or PlentyOfFish (POF).
- Twitter, operating at a loss since years.
- After Zoosk redesign, then comes Badoo redesign.
- PlentyOfFish (POF).
PlentyOfFish (POF), the biggest free/freemium online dating site with annual revenue of USD 40 Million (estimated)
Website Popularity: 860,000 visitors per day
Website Popularity: 15,900 visitors per day
PlentyOfFish has the traffic but others receive the money.
like the other IAC owned and operated application called Twoo, are
marketing tools to migrate free users to Match/ Meetic and make them pay
there. It seems other social dating applications are decaying like
Badoo, Zoosk (planning 2014 IPO), Skout, Twine, AreYouInterested, etc.
the IAC Personals bought OKCupid (3 years ago) for an astronomical
amount of money (USD 90 million), the OKCupid team had the task to
copycat Badoo, but they failed in that mission.
IAC Personals backed Tinder instead, as the copycat of Badoo, but it seems there is a divorce between Tinder and Match just now!
My FINAL CONCLUSION: Tinder is like Chatroulette but it will collapse like Skout. NO WAY to successfully monetize it.
Tinder Under Fire Over Young Teen Users
About Skout case with minors/teens.
There is a large dotcom bubble fueled by venture investment funds,
investors who are dragging other investors to continue investing until
they can sell shares of the company and recover leveraged money, but the
last holder of shares is going to lose.
Many technology companies,
without having a concrete business model (supposedly will generate
revenue from advertising and premium subscription accounts) receive
millions of dollars in funding to offer something free, acquiring fastly
a large mass of captive users as if they had made them addicts, and
then, the exit strategy (for investors) is to get someone to buy the
company at a staggering figure, as did Blogger, Fotolog, MySpace,
YouTube, Skype, Bebo and others. They are like continually inflating
balloons and they need to find a buyer before they explode. If they can
not find a private buyer for the entire company, the investors had the
strategy of going public, to start trading its shares on the New York
Stock Exchange, they turn those pieces of paper (shares) in real money,
they get thousands of buyers purchasing lower small parts (shares).
Worldwide there are less than 7 million paid members (adding up all the
ones at eHarmony, Match, Chemistry, Meetic, MeeticAffinity, OkCupid,
PeopleMedia's Communities, PlentyOfFish, Parship/eCift, and others).
WorldWide, there are over 5,000 -five thousand- online dating sites
but no one is using the 16PF5 (or similar) to assess personality of its members!
but no one calculates similarity with a quantized pattern comparison method!
but no one can show Compatibility Distribution Curves to each and every of its members!
but no one is scientifically proven!
The Online Dating Industry needs Innovations, but the innovations the
Online Dating Industry needs will come from only one source: the latest
discoveries in theories of romantic relationships development with
Do you want to innovate in the Online Dating Industry?
Read: The 8 tips to innovate in the Online Dating Industry 2014!