Showing posts with label comscore. Show all posts
Showing posts with label comscore. Show all posts

Wednesday, February 22, 2017

UKOM - Online Personals: Who kicks off the New Year looking for love?









http://www.ukom.uk.net/data-and-insights/insights-archive/online-personals-who-kicks-off-the-new-year-looking-for-love

The ‘Mobile Only’ Audience 

http://www.ukom.uk.net/data-and-insights/insights-archive/the-mobile-only-audience
Latest UKOM approved comScore data shows that in December 2016, three quarters (74%) of online adults are now multi-platform – that is they use both a laptop or desktop AND a mobile device – either a smartphone or tablet – to access the internet.  The remainder access via either desktop only (16%) or mobile only (10%).  The theory that large swathes of Britons are deserting the desktop in favour of mobile devices does not seem to stack up. comScore data over the last 2 years shows that desktop audiences and time online is flat. However, although most of the UK adult online population is not in a rush to abandon the desktop, the 4 million who are currently ‘mobile only’ is not an insignificant number.

UKOM Digital Market Overview - December 2016
http://www.ukom.uk.net/data-and-insights/insights-archive/ukom-digital-market-overview-december-2016

74% of adults are multi-platform but this is lower among social class A, who are more likely to only use the desktop and social class E who are more likely to only use a mobile. 1 in 10 adults are now mobile only but this is higher among females (12%) than males (7%).

comScore: The State of Digital 2017
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/02/comscore-state-of-digital-2017.html


Please see also:
BI article: eHarmony is gearing up for a battle to win back millennials from Tinder and Bumble
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/02/bi-article-eharmony-is-gearing-up-for.html



From Alexa and SimilarWeb: 2017 worst year ever for the Online Dating Industry???
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/02/from-alexa-and-similarweb-2017-worst.html


comScore: Desktop audience and engagement in Latin America continues to grow
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/12/comscore-desktop-audience-and.html

 
        How desktop consumption has evolved and remains relevant
Please do not mistake mobile with smartphone. Notebook with WiFi is a mobile device.  

Sunday, February 19, 2017

comScore: The State of Digital 2017





http://www.comscore.com/Insights/Presentations-and-Whitepapers/2017/The-State-of-Digital2

Please see also:
BI article: eHarmony is gearing up for a battle to win back millennials from Tinder and Bumble
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/02/bi-article-eharmony-is-gearing-up-for.html



From Alexa and SimilarWeb: 2017 worst year ever for the Online Dating Industry???
http://onlinedatingsoundbarrier.blogspot.com.ar/2017/02/from-alexa-and-similarweb-2017-worst.html


comScore: Desktop audience and engagement in Latin America continues to grow
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/12/comscore-desktop-audience-and.html


Future in Focus and Cross Media Insights for Latin America 2016 (172 page presentation)
http://www.comscore.com/Insights/Presentations-and-Whitepapers/2016/Future-in-Focus-and-Cross-Media-Insights-for-Latin-America


a 172 page presentation:
Lunch_&_Learn_in_Miami_2016.pdf

Please see also:
comScore 2016 Global Digital Future in Focus
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/11/comscore-2016-global-digital-future-in.html

Key topics within the 2016 edition include:

        New implications of multi-platform on content and advertising
        How desktop consumption has evolved and remains relevant
Please do not mistake mobile with smartphone. Notebook with WiFi is a mobile device. 

Sunday, December 11, 2016

comScore: Desktop audience and engagement in Latin America continues to grow









Future in Focus and Cross Media Insights for Latin America 2016 (172 page presentation)
http://www.comscore.com/Insights/Presentations-and-Whitepapers/2016/Future-in-Focus-and-Cross-Media-Insights-for-Latin-America


a 172 page presentation:
Lunch_&_Learn_in_Miami_2016.pdf



Please see also:
comScore 2016 Global Digital Future in Focus
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/11/comscore-2016-global-digital-future-in.html

Key topics within the 2016 edition include:

        New implications of multi-platform on content and advertising
        How desktop consumption has evolved and remains relevant
Please do not mistake mobile with smartphone. Notebook with WiFi is a mobile device.

Thursday, November 3, 2016

comScore 2016 Global Digital Future in Focus



http://www.comscore.com/Insights/Presentations-and-Whitepapers/2016/2016-Global-Digital-Future-in-Focus

Key topics within the 2016 edition include:

  •     New implications of multi-platform on content and advertising
  •     How desktop consumption has evolved and remains relevant
  •     The rise of ‘mobile only’ audiences
  •     Challenges and rewards on the mobile app ‘battleground’
  •     Factors influencing platform selection
  •     Polarisation of audiences and behaviours across devices
  •     The rise of digital video across all platforms
Please do not mistake mobile with smartphone. Notebook with WiFi is a mobile device. 

2017 INTERNET TRENDS 2017 Next Big Thing: PERSONALIZATION!
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/06/2017-internet-trends-2017-next-big.html

 
Planning in a Multi-Platform World
http://www.comscore.com/Insights/Presentations-and-Whitepapers/2016/Planning-in-a-Multi-Platform-World

Digital Future in Focus
http://www.comscore.com/Insights/Presentations-and-Whitepapers/2016/Digital-Future-in-Focus

REPORT: The State of Broadband 2016: Broadband Catalyzing Sustainable Development
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/09/report-state-of-broadband-2016.html
Some fresh data from Alexa about major online dating sites in USA and CA
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/10/some-fresh-data-from-alexa-about-major.html


article: Half Of US Smartphone Users Don't Download New Apps
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/09/article-half-of-us-smartphone-users.html


Article: "The app boom is over. Your phone is full of apps, and you're done downloading new ones."
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/07/article-app-boom-is-over-your-phone-is.html

  
Mobile-first but not mobile-only and comScore Digital Future in Focus
http://onlinedatingsoundbarrier.blogspot.com.ar/2016/10/mobile-first-but-not-mobile-only-and.html

Hinge’s CEO says dating isn’t something people should leave up to AI

 El CEO de Hinge asegura que la gente no debería dejar las citas en manos de la IA https://www.infobae.com/fortune/2025/06/27/el-ceo-de-hing...