It is another HOAX.
Please see:
12like, visualDNA and a HOAX
http://onlinedatingsoundbarrier.blogspot.com.ar/2010/06/12like-visualdna-and-hoax.html
about Datelytics, new social dating network / part 2
http://onlinedatingsoundbarrier.blogspot.com.ar/2014/04/about-datelytics-new-social-dating_26.html
http://onlinedatingsoundbarrier.blogspot.com.ar/2014/07/executive-interview-jana-bayad-ceo-of.html
Misuse of normative tests by some online dating sites
http://onlinedatingsoundbarrier.blogspot.com.ar/2014/03/misuse-of-normative-tests-by-some.html
BIG5 normative personality test is OBSOLETE
http://onlinedatingsoundbarrier.blogspot.com.ar/2013/10/big5-normative-personality-test-is.html
The 8 tips to innovate in the Online Dating Industry!
http://
The next wave of innovation!
http://onlinedatingsoundbarrier.blogspot.com.ar/2013/06/the-next-wave-of-innovation.html
The only way to revolutionize the Online Dating Industry is using the 16PF5 normative personality test, available in different languages to assess personality of members, or a proprietary test with exactly the same traits of the 16PF5 and expressing compatibility with eight decimals (needs a quantized pattern comparison method, part of pattern recognition by cross-correlation, to calculate similarity between prospective mates.)
High precision in matching algorithms is precisely the key to open the door and leave the infancy of compatibility testing.
It is all about achieving the eighth decimal!
With 8 decimals, you have more precision than any person could achieve by searching on one's own, but the only way to achieve the eighth decimal is using analysis and correlation with quantized patterns.
Without offering the NORMATIVE16PF5 (or similar test measuring exactly the 16 personality factors) for serious dating, it will be impossible to innovate and revolutionize the Online Dating Industry.
All other proposals are NOISE and perform as placebo