Facebook In Argentina Fined Over Fake Profiles

Facebook In Argentina Fined Over Fake Profiles

http://www.clarin.com/sociedad/Facebook-Bombero_0_1259874246.html

http://www.ultimahora.com/facebook-pagara-usd-117000-un-bombero-recibir-insultos-cuentas-falsas-n852986.html

http://m.gadgets.ndtv.com/social-networking/news/facebook-argentina-fined-over-fake-profiles-629171

Facebook Argentina was ordered to pay nearly USD177K for failing to comply with an order to delete insulting fake profiles of the plaintiff. The plaintiff, a fireman from Rosario city (Santa Fe province) called on Facebook since April 2013, to delete fake profiles by people who wrote insults related to a labour dispute.

Please see also:
Unusual cheating on Facebook
http://onlinedatingsoundbarrier.blogspot.com.ar/2011/08/unusual-cheating-on-facebook.html

Recently JDI Dating Fined USD616K For Fake Profiles
http://www.onlinepersonalswatch.com/news/2014/10/jdi-dating-fined-616k-for-fake-profiles.html
http://onlinedatingsoundbarrier.blogspot.com.ar/2014/10/online-dating-scam-alert-jdi-dating.html
Will Ashley Madison be next?
The FTC claimed that JDI dating and its owner William Mark Thomas misrepresented their fake members to lure consumers to pay for memberships.  Called "virtual cupids," fake profiles were indicated by a small “v” encircled by a “C” and observed within the profile. The FTC viewed the icon as difficult to both see and understand

Social change: For the first time there are more unmarried than married

Diario Clarín had published an interesting article about :
Social change: For the first time there are more unmarried than married
 in Argentina.

There are 15.6 million persons unmarried against 14.5 million persons married (separated, widowed, divorced) in Argentina. 
Those singles do not want to marry, they want companionship, to find compatible real persons. 
South American population is over 387 million persons and singles over 18 years old are over 100 million persons. Imagine all South American singles including Brazil, Argentina, Chile, Uruguay, Paraguay, Venezuela, Colombia, Ecuador, Peru, Bolivia for the Online Dating Market.
South America has a GDP (nominal, 2011) of over USD 4,176,712,000 (USD 4,17 Trillion) 
And ............. online dating sites make coins as revenue because South America is an unserved / unexploited market. 
Match/ParPerfeito/Meetic, Be2, Parship, eHarmony and others had been spending millions of USD since years and until now they do not understand the Latin/South American culture.
Several times I had suggested to Online Dating Companies wanting to enter (or already in) the Latin American Market (Mexico, Brazil, Colombia, Venezuela, Argentina, Uruguay, Paraguay, Chile, Bolivia, Peru) to offer pre paid cards as the primary option of payment.
Latin Americans do mostly not have credit cards. The ones who have credit cards, do mostly not use them for subscriptions to avoid automatic rebilling and identity theft. 

Some news about Match Argentina

The Spring will begin September, 21st.
That day is an important Holiday for lovers in Argentina and many South American Countries.

Match Argentina now allows non paying members to send messages (they call e-mails) to other members for free, but if the receiver wants to read that message sent; he/she should acquire a membership plan. (It seems Match Latam's Team is closely tracking Badoo)

Also there is the "Star Plan", a paying member pays more and he/she could receive messages from non paying members and the non paying members can read messages sent by him/her without paying.

The "Star Plan" costs ARS 479.94 == USD 114.43 a 6 months membership.
Regular plan costs ARS 299.94 == USD 71.50  a 6 months membership.

There are different options for paying: credit card with automatic rebilling, Pay Pal, but the better to avoid automatic rebilling and as many Argentineans do not have or do not want to use their credit card to subscribe, are
paying by bank wire transfer from your debit card.
paying by Western Union (in almost every local post office)
paying by Pago Fácil as many Argentineans pay water, gas, electricity, telephone, tv cable bills in drugstores, supermarkets, etc.

Match Argentina, as in many other countries outside the USA, includes Chemistry inside. It is called Cupido Diario in the Argentinean version.

Match Latam had aired a bad taste commercial that is still alive and I had estimated Match Latam revenue some months ago in USD 29 million.
Remember also how Match USA marketing campaign had morphed.

Featured in "Caras y Caretas" issue Nº 2254, January 2011.

"Caras y Caretas" (Faces and Masks) is a high society magazine.
Article "Te espero en la banda ancha" (I wait you in the BroadBand, article about the Online Dating Industry Market in Argentina) page 84 by Juan Pablo Urfeig (journalist)

Match Argentina, Zonacitas and I are featured in that article.

- Argentine online daters are mainly persons in the range 35 to 60 years old.
- 60% are men at Match Argentina and Zonacitas.
- 50% of men at Match Argentina and Zonacitas say they have a College degree.
- Match Argentina costs ARS $ 80.00 per month (USD 20.00) [Match Argentina includes Chemistry inside, it is called Daily5 in Argentina, but it is Chemistry rebranded. In USA & Canada Match and Chemistry are separated sites, but not in Latin American Countries]
- Zonacitas costs ARS $ 75.00 per month (USD 18.75)
- Nor Match Argentina not Zonacitas disclose a success rate.
- Match Argentina claims 4 million Argentinean profiles, but admits they are only 1 million active profiles (not paying members, only active profiles).
[i.e. 75% of profiles at Match Argentina are useless at all, they are inactive]

There I say "You can fastly search for the person you want, but most probably that person does not exist or does not want to meet you because you are not compatible with him/her. Online dating needs innovations, but the innovations will come from Latest Research in Theories of Romantic Relationships Development with commitment: high precision personality similarity"