The same as 1st year and this 6 pillars strategy.
Lawyers: Since some years ago I had been secretly assisting lawyers who sue online dating sites for fake/inactive profiles, sending them screenshots and other valuable information. I will continue and incentivize them during 2012.
Consumers' Associations: Since some years ago I had been secretly denouncing several online dating sites for fraud at several Consumers' Associations worldwide. I will continue.
Journalists: I continually contact the writers / journalists who write articles in several newspapers/magazines sending them my point of view, saying why the entire Online Dating Industry for serious daters in 1st World Countries is a HOAX, performing as a Big Online Casino, with a low effectiveness/efficiency level of their matching algorithms (less than 10%).
Researchers: Since 2005 I had been heavily contacting Academics. All the new and fresh research is over my desk. Nearly all the Researchers know who I am.
Actual competitors and newbies: I had contacted all of them and they are very comfortable attracting, converting and retaining subscribers with automatic renewal of their subscriptions and other credit-card billing trickery, than offering a good compatibility matching method. They really do not want to innovate.
Venture Capital funds: I will recommend them not to invest in the Online Dating Industry, except for my project.
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