HotOrNot returns like a "living dead"?; powered by Badoo.

 Full article at Business Insider:
http://www.businessinsider.com/hot-or-not-mobile-relaunch-2014-6
They DO NOT want to INNOVATE!
http://onlinedatingsoundbarrier.blogspot.com.ar/2014/06/badoo-corporate-freezed-since-feb-2014.html
C-Level executives are more worried about their golf scores than their company’s long term strategy and innovations.
C-level executives are cooking barbecues under the water (selling smoke) and not paying attention to latest research from Academics which could be beneficial for the Online Dating Industry.
http://onlinedatingsoundbarrier.blogspot.com.ar/2014/06/they-do-not-want-to-innovate.html
The biggest scammers are not from Ghana or Nigeria. They are precisely marketing executives from big sites. They use credit card billing trickery.
Lack Of Innovation & Decadence can summarize the Online Dating Industry for years.
The Online Dating Industry is performing like the Pharmaceutical and Cosmetic Industry before the USA Food and Drug Administration was created. There is no/weak Legislation, no ID verification, low reliable background checks, no Quality Norms.
http://onlinedatingsoundbarrier.blogspot.com.ar/2014/06/tinder-mix-of-badoo-zoosk-snapchat.html
No one compatibility matching method is Scientifically Proven.
The entire Online Dating Industry for serious daters in 1st World Countries is a HOAX, performing as a Big Online Casino, with a low effectiveness/efficiency level of their matching algorithms (less than 10%). In the same range as searching by your own.
The Online Dating Industry needs a major cataclysm to extinguish the big, old and obsolete dinosaurs.

Please read the article: Why Online Dating Is Dying and Why It's a Good Thing!
http://onlinedatingsoundbarrier.blogspot.com.ar/2014/06/article-why-online-dating-is-dying-and.html

Social dating is vaporware.
Online Dating for serious daters does not need to be more social, it needs to be more effective/efficient. 
It needs to reduce the false positives problem and big data dating IS NOT the key to long-lasting romance. The key to long-lasting romance is STRICT PERSONALITY SIMILARITY and not "meet other people with similar interests".

Personality Based Recommender Systems are the next generation of recommender systems because they perform far better than Behavioural ones (past actions and pattern of personal preferences)
If you want to be first in the "personalization arena" == Personality Based Recommender Systems, you should understand HOW TO INNOVATE in the ............ Online Dating Industry first of all!