article "The Superficiality of Online Dating Apps"

http://www.huffingtonpost.com/mara-opperman/the-superficiality-of-online-dating-apps_b_6691978.html

Social dating is vaporware.
The Online Dating Industry does not need any improvement. It does need INNOVATIONS!
http://onlinedatingsoundbarrier.blogspot.com.ar/2014/12/global-dating-insights-2014-industry.html
Online Dating for serious daters does not need to be more social, it needs to be more effective/efficient. It needs to reduce the false positives problem.
Please read: The 8 tips to innovate in the Online Dating Industry!
http://onlinedatingsoundbarrier.blogspot.com.ar/2013/12/the-8-tips-to-innovate-in-online-dating.html 
The key to long-lasting romance is STRICT PERSONALITY SIMILARITY and not "meet other people with similar interests".

WorldWide, there are over 5,000 -five thousand- online dating sites
but no one is using the 16PF5 (or similar) to assess personality of its members!
but no one calculates similarity with a quantized pattern comparison method!
but no one can show Compatibility Distribution Curves to each and every of its members!
but no one is scientifically proven!